Ep. 16

Women In Business: Two Hawks Consulting

In this podcast episode of "The Agency Rocket Show," hosts Liz Hunt and Chelsea Poppens interview Katie Kemerling and Heidi Mausbach, co-owners of Two Hawks. The guests discuss their transition from traditional agency roles to their current venture, emphasizing the value of diverse perspectives and cross-functional collaboration in brand strategy and problem-solving. They share insights on the benefits of their smaller, flexible business model, which aligns with their personal values and allows for direct involvement in employee development and client strategy. The episode explores the dynamics of their partnership, the importance of emotional intelligence, and the guests' ability to adapt to client needs through services like fractional CMO offerings and team training. The conversation also touches on the challenges of scaling their business while maintaining a focus on core strengths and market demands.